At EJ Advisory we are committed to unlocking the full potential of your business. Leveraging our expertise, we offer specialized fractional Chief Financial Officer (CFO) services that go beyond traditional accounting. With a focus on SME’s, FinTech’s and the payments space, our deep knowledge sets us apart in the industry.
Why Choose Us
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Expertise
With Chartered Accountancy credentials from South Africa and the UK and years of experience in the payment Scheme landscape, our CFOs bring a unique understanding of the industry landscape, particularly in Africa’s evolving business sector.
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Tailored Solutions
We prioritize your success by crafting customized financial strategies that align with your goals. No one-size-fits-all approach—our services are designed to meet your unique needs.
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Strategic Guidance
More than just financial experts, our CFOs act as strategic partners, offering insights that drive growth and maximize returns, empowering you to make informed, impactful decisions.
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Comprehensive Strategy
We take a holistic view, addressing every aspect of your private equity journey, from deal analysis to portfolio management, ensuring a cohesive and effective approach.
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Clear Communication
We believe in transparency, keeping you informed with regular updates that instil confidence in your investment’s performance and progress.

EJ Advisory Services
Fractional CFO and Accounting Support
Offers fractional CFO support tailored to growing businesses, providing strategic financial planning, budgeting, risk management, data analysis and allowing you to focus more on the core activities and strategic goals rather than day-to-day financial management tasks.
Business Growth
Support
Assists business growth through fully outsourcing the finance function, including transactions processing, preparing and sharing management accounts and financial statements and ensuring the financial health of the business. We help build financial strategy and analyse performance against set objectives.
Just-In-Time & For-The-Time Services
Access to CFO expertise without the full-time commitment. Have a CFO only for when you need them at the time you need them. Have further access to a broader team of finance professionals to ensure that efficient and effective support is provided on an on-going basis.
Strategic Decision
Support
Leverage the EJG team which has a vast array of industry and corporate experience and aims to support business growth through providing critical financial decision-making support from experienced CFOs. Access best in class Financial Planning and Analysis techniques like Zero Based Budgeting, Scenario Planning, Rolling Forecasts, Dynamic Multi-Year Outlooks and Beyond Budgeting.
Investment Advisory Services and Deal Support
We prepare businesses for Investment, whether start-up capital or growth capital. We work with you to ensure you put your best foot forward in front of potential investors. We have developed a unique 8-step investment ready programme tailored to SME’s and specifically FinTech’s engaged in the Payments space. Our guide is dynamic and can be leveraged for any business in any industry.
With hands-on deal support, we assist in due diligence, financial modelling, valuation, and transaction execution, ensuring you make informed investments. Our team of specialists conducts comprehensive financial analysis, carefully examining data to uncover trends, risks, and opportunities that drive your investment strategy, with a strong focus on the unique dynamics and growth potential within the African market.
Capital Raising
Securing the right types of capital is essential for the success of any business or project. Leveraging our extensive network, we help our clients connect with Development Finance Institutions, Multilateral Finance Institutions, banks, and other financial organizations to secure funding at different stages of their business or project. We specialize in raising Debt Capital, Equity Capital, and Mezzanine Capital on favourable terms.

Empowering Growth and Preserving Wealth:
Tailored Investment and Family Office Solutions
We provide long-term capital and expert management to privately owned companies, driving growth and creating sustainable impact. We partner with businesses that have the potential to advance African markets, positively impacting communities while delivering strong financial returns for investors.
Additionally, we offer comprehensive asset and fund management services for high-net-worth individuals and connected families through Family Offices. Our services include managing legal and tax structures, ensuring seamless financial management and long-term wealth preservation for our clients.






